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adidas Introduces “Turbo Red” in EQT ‘Only the Essentials’ Film

adidas Originals just premiered this video that narrates the history of EQT, from its spartan performance origin to its streetwear evolution. The standard color for […]


Video: SBTG Makes Custom Vans Sk8-Hi & Old Skool for Titolo

Following on our post spotlighting the custom “CADERE ET RESVRGERE” Pack created by SBTG for Titolo, we get a look behind the scenes of the […]


Nike & Jordan Host the Air Hangar in Los Angeles

Jordan Brand and Nike Basketball are breaking out the red carpet and private jet for a Los Angeles show at the Air Hanger. Situated at […]


Kevin Durant Explains Why the Nike KD 9 “Does it all”

Its official, the Kevin Durant’s 9th signature sneaker has just made its debut at shops around the globe after being featured on his feet during […]


Believe: Nike Congratulates Cleveland

The Cleveland Cavaliers just made history. They are the first NBA team to comeback from a 3-1 deficit in the Finals and they are the […]


Kevin Hart Visits 21 Mercer in NYC & Talks his Nike Collab, Drake, LeBron…

As we just posted, Kevin Hart is dropping his very own fitness focused cross-trainer with Nike, the Free Train Instinct Hart. To promote the collaboration, […]


“It’s Just Made Differently” Yeezy Boost 750 “Light Grey/Gum” Video Clip

Here is a look at the promo animation that adidas Originals produced for the light grey and gum edition of the Yeezy Boost 750. The […]


Unreleased adidas Yeezy Boost Makes Cameo in French Montana’s “Figure it Out” ft. Nas & Kanye West

Just recently Kanye West was spotted in Cuba rocking the triple white edition of his Yeezy Boost 350. Now on a grander stage, Mr. West […]


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