Nike SB

By R. Brown on October 17, 2012

Primitive x Nike SB Lunar Rod "Safari"

Here is another look at the Nike SB Lunar Rod styled by the folks at Primitive after the Safari colorway of the Air Max 1. The kicks are the latest hybrid from Nike SB, which combines the sole of the Lunar Braata and the upper from the P-Rod VI. The kicks have already surfaced in Hamburg so check your locals for availability before they go.

Primitive x Nike SB Lunar Rod "Safari"

Press Release:

Keep an eye out during the month of October for a special limited edition release from Nike Skateboarding, the Lunar Rod x Primitive collab.

From the mind of Nike Skateboarding professional Paul Rodriguez, the new Lunar Rod model is the product of combining the sole of a Lunar Braata shoe with the upper from Paul’s latest signature model, the P-Rod VI. It just so happened that these two seemingly distant points in the footwear spectrum fit together perfectly, and the Lunar Rod was born.

As owner of LA’s Primitive shop, Paul has become a sneaker aficionado in the face of a constant barrage of footwear, and realizes the key influence that running shoes have had on skate shoes over the years. Utilizing the same creative instinct and ability to adapt that’s made him one of the top skaters of all-time, Rodriguez once again shows his signature flare with a running outsole in the same experimental fashion as both the P-Rod 2s and P-Rod 5s were given in limited capacities years prior.

To get the homies in on the launch, it only seemed fitting to have Paul’s Primitive crew create a celebratory limited colorway of their own. As the heads came together, their mutual admiration for a classic Nike release led to the decision of taking cues from the Safari-flavored Air Max 1 for their new design. Instantly recognizable by its unique color-blotted print, the time-tested Safari aesthetic remains a cult favorite amongst the devoted, and the gang at Primitive were hyped to incorporate its trademark wild-style into the construction of their vision.

But why a running shoe for a professional skateboarder? P-Rod himself is quick to point out that much of the innovation seen in skateboarding footwear has stemmed directly from the superior cushioning and comfort of Nike’s world-class running shoes. Both Air and Lunarlon were originally developed for runners and later plugged into skate shoes; Zoom Air was applied to the first SB Dunks the same way that Lunarlon was adapted for the foundation on which the Koston 1 and P-Rod Vs were built. The fact is that running footwear has been influencing our skate shoes for decades, so don’t be surprised if we see this trend continue with more of today’s top pro skaters. They’re comfortable. It’s that simple.

So, be on the lookout as the Lunar Rod x Primitive in black, orange, red and safari hits stores in October in limited numbers. It is a rare bird, and hunters have been known to flock on previous Safari expeditions, so don’t sleep.

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